The Kcal Franchisee

The Kcal Way of Doing

A warm welcome from Kcal and a sincere thank you for your interest

If you like the idea of radically changing the fast food industry and making a profound difference to the health and wellness of others, then you’ve come to the right place. Never before has there been such a drive towards being healthy and living long, active lives.

To enquire today and take the first step towards running your own Kcal venture, please simply complete the Franchise Application Form and return the same to Kcal today, and a member of our team will be in touch with you.

If you have any questions in the meantime, please feel free to call us at 971-4-434-4111 or email us at [email protected] or Drop Us A Line

Do you wish to know more about about Franchise Packs or Why Kcal or FAQs on Kcal.

Online Franchise Application Form

Career at Kcal

The Kcal Way of Doing

Be part of our ever growing team of passionate lifestyle changers!

Our core values:

  • Production
  • We believe in results, not reasons.
  • We have a “can do” positive attitude and drive to get the job done.
  • We serve our customer through the high quality of our products and services
  • Productivity
  • We recognize that strength and our competitive advantage is and always will be, our people.
  • We are a great place to work where people are inspired to be the best they can be.
  • We work with others as a team to accomplish results and win
  • Passion
  • We are passionate about our Business, our Brands and our Food
  • We are committed in heart and mind
  • We value passion, determination, perseverance, and the sense of urgency
  • We value, promote and fiercely protect our reputation
  • Planet
  • We believe we should have a positive impact on the communities we serve
  • We believe in supporting our communities

Current Career Opportunities


Purpose of the role

The Brand Marketing Manager provides project management and administrative support, assists with marketing operations and sales support as assigned by the Marketing Team. Works independently on special projects according to agreed timelines and special requests.

  • Duties and Responsibilities
  • Develop and execute all aspects of Marketing and Communications, Branding, Advertising and Promotions for the brand.
  • Conceptualize and design multi-channel marketing campaigns.
  • Liaise with the agencies, external suppliers & in house graphic designers for the implementation of ATL and BTL marketing campaigns.
  • Assist in development and distribution of marketing collaterals.
  • Organize and coordinate launches, road shows and events.
  • Provide data& ROI analytics related to marketing campaigns for management review.
  • Work with the operations team on the execution of marketing plans and sales promotions.
  • Create Marketing Budgets and adhere to financial guidelines.
  • Create timeline for when things need to be ordered, submitted, completed, etc.
  • Communicate regularly with franchisees to understand their marketing needs then guide them in the planning and execution of marketing campaign & promotions.
  • Maintain and enrich all external perceptions of the brand.
  • Identify trends and insights, an optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute and measure experiments and conversion tests.
  • Collaborate with internal terms to create landing pages and optimize user experience.
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
  • Professional Requirements
  • Bachelors/ Diploma in Marketing/ Marketing Communications or related discipline.
  • At least 5 to 7 years of related marketing experience in the Food/ Beverage Industry.
  • Matured, well-organized and able to work independently.
  • Excellent verbal, written communication and presentation skills.
  • Good organizational and project management skills.
  • Self-motivated, resourceful, with high level of initiative.
  • Have experience in dealing with external agencies.
  • Strong Negotiation skills.
  • Ability to cope in a fast paced environment.
  • Able to give clear briefs.
  • Demonstrates extreme attention to detail.
  • A person who takes initiative and identifies what needs to be done and takes action before being asked.
  • Job Type
  • Full-time(Sunday to Thursday)
  • Salary AED 17,000/Month + Medical + Annual Airfare
  • Required language(s)
  • English
  • Required license or certification
  • UAE Driving License(Preferable, but not essential)

Please forward your CV to


Purpose of the role

The Telesales Executive is responsible to present the company products with integrity to customers within the UAE. Reporting to the Telesales Manager, he will handle the accounts of Fuel Up customers and provide them with efficient customer service.

  • Key Areas of Responsibilities
  • Influence customers to buy the product by following a prepared script.
  • Initiate and follow up the sales process from initial contact phase till closure.
  • Document and update all activity through our CRM.
  • Managing, tracking and following up on leads by calling them.
  • Meeting daily and quarterly sales target through calling.
  • Submit daily and monthly report of all activities done.
  • Serve as point of contact for customers and answer their service related queries in person and on the phone.
  • Professional Requirements
  • Bachelor’s degree or equivalent with MS office knowledge.
  • At least 2 years’ experience in Telesales.
  • Excellent communication skills in Arabic & English.
  • Excellent typing skills.
  • Package
  • AED 6,500/Month + Performance based incentives
  • Additional Benefits: Medical & Annual Airfare for self
  • Job Type
  • Full-time(6 days/week)
  • Required language(s)
  • Arabic
  • English

Please forward your CV to


Purpose of the role

The Assistant Restaurant Manager is responsible for the business performance of their restaurant as well as maintaining high standards of food, service, and health and safety. They will also be responsible for combining strategic planning and day-to-day management activities such as shift pattern organization.

  • Key Areas of Responsibilities
  • 1. Business Activities
  • Overseeing and managing all areas of the restaurant and making final decisions on matters of importance to guest service.
  • Ensuring that the outlet operations and brand guidelines are adhered to as required by the company and the franchise standards.
  • Analyzing and planning restaurant sales levels and profitability
  • Preparing reports, including staff control, food control and sales.
  • 2. People Management and Administration
  • Training all customer service staff to be "the face" of the restaurant by being warm, friendly and customer focused.
  • Managing and supervising staff and providing them with feedback.
  • Holding daily staff briefings as well as monthly staff meetings.
  • Conducting necessary food quality checks on a daily basis to ensure consistency.
  • Supporting the training of new staff members.
  • Scheduling, staffing and organizing the work and workers.
  • Coordinating the entire operation of the restaurant during scheduled shifts.
  • Ensuring a positive guest service in all areas. Responding to complaints, taking any and all appropriate actions to turn dissatisfied guests into return guests.
  • Ensuring that all employees adhere to the company's uniform standards.
  • Meeting and greeting customers and advising them on the menu choices.
  • Supporting all areas within the restaurant, both FOH and BOH, whenever necessary.
  • Ensuring the roster is efficiently managed to make sure the restaurants are staffed appropriately.
  • 3. Finance, Budget and Procurement
  • Overseeing system transactions and controling the voiding system, opening & cash out procedure, system reconciliation, and daily banking procedure.
  • Maintaining stock levels to ensure smooth running of operations and catering to customer demands.
  • Developing an annual financial plan for top-line projections and budgeting for different costs and any other targets.
  • 4. Food Hygiene, Safety and Sanitation
  • Enforcing sanitary practices for food handling, general cleanliness, and maintenance of kitchen and dining areas.
  • Ensuring compliance with operational standards, company policies, local laws, and ordinances.
  • Ensuring consistent high quality of food preparation and service.
  • Maintaining a professional restaurant image, including restaurant cleanliness, proper uniforms, and appearance standards.
  • Professional Requirements
  • Bachelor's Degree/Equivalent.
  • Minimum 2 to 3 years of premium restaurant management experience, ideally from a fast food restaurant, with full knowledge of restaurant operations.
  • UAE experience of at least 1 year in similar role is an advantage.
  • Interpersonal Requirements
  • Ability to work under pressure.
  • Excellent grooming/appearance at all times.
  • Good verbal and written communication skills.
  • Highly organized.
  • Good MS Office skills.
  • Highly team work oriented.
  • Motivated and great at motivating staff.
  • Sociable with an open personality that fits with the brand image.
  • Commitment to developing and maintaining a premium brand.
  • Package
  • AED 4,500/Month
  • Job Type
  • Full-time(6 days/week)
  • Required language(s)
  • English
  • Experience
  • 3 Years

Please forward your CV to

RESTAURANT CASHIER cum WAITER/WAITRESS (To be based in Ras Al Khaimah)

Purpose of the role

The Cashier cum Waiter/Waitress is under the direct supervision of the Restaurant Manager/In charge. S/he will be responsible for providing excellent customer service to our customers in a very professional way.

  • Key Areas of Responsibilities
  • Provide the customers with fast, friendly, courteous and efficient service.
  • Inform the customers of daily specials.
  • Escort customers to their tables.
  • Greet and take the orders from customers.
  • Present menus to customer and answers questions about menu items, making recommendations upon request.
  • Explain how various menus are prepared, describing ingredients and cooking methods.
  • Write customer’s food orders on order slips memorize orders or enter orders into computers for transmittal to kitchen staff.
  • Serve food and beverages accurately as per customers' order.
  • Prepare itemized checks and accept payments as and when required.
  • Prepare tables for meals.
  • Collect the payments by cash, credit cards or debit cards.
  • Count money in cash drawers at the beginning of shifts to ensure that mounts are correct and there is adequate change.
  • Maintain a clean and orderly reception area.
  • Provide help and support to junior staff.
  • Professional Requirements
  • Minimum of a High School/Equivalent
  • Minimum 2 years' experience as a Cashier/Waiter.
  • Must demonstrate good moral fitness and ethical standards.
  • Must possess knowledge of principles and processes for providing customer and personal services.
  • Proficient in Microsoft Office (Outlook, Word, Excel, and Power Point)
  • Interpersonal Requirements
  • Proven ability to communicate with kitchen staff, provide orders to customers, collect funds, and maintain proper accountability for orders and funds
  • Substantial knowledge of accepting credit card payments and working point of sale registers to accurately secure payment and funds control
  • Exceptional verbal and written communication skills
  • Dedicated and meticulous—high level of accurateness and attention to detail
  • Job Type
  • Full-time(6 Days/week)
  • Salary
  • AED 2,500.00 /month
  • Required language(s)
  • English
  • Experience
  • 2 Years

Please forward your CV to